in our organization, if you're not selling, you're on the phone finding out why not.
we have a new national trainer, let's call him banderas. I have only had limited contact with him, and only for the past two weeks, but Banderas is the fucking king. he got me WAY the shit back on my game.
so the other day i'm on the phone with him talking about my issues, mostly that my crowds were small and i had no idea how to get more people in that store. and i ask how he's doing
"...Well, i just blanked twice, so i blame you, you cursed me Pitch"
We have a good laugh and I offer my ear, he's getting what i call a larry tip.
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INTERESTING PITCH TERMS FACTS TIME!!!!
LARRY meaning broken, if its our product, someone fucking ran it over with their car just to test if we would uphold our garuntee
TIP meaning audience, because we get our tip from them,
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So Bandaras is getting larry tips, a larry tip doesn't want to participate, they hang back, they don't respond.
when you get a larry tip, you have two choices, fucking MAKE them participate, or cut the participation out of it. Banderas then tells me he opted for the latter. which means he handed out his free gift without making them work for it.
this means he isn't being genuine, and anything that is absolutely free, without any work involved, is automatically worth-less. and if they don't see worth in what they get for free, they aren't going to see worth in what they have to pay for.
so i tell him this, you have to be prepared not to give out the free gift if they don't participate, you have to be prepared to walk away hated. their curiousity alone will make them half-ass it until they actually become interested.
then when i hang up i think to myself... wait, did i just act as a trainer.... to the effing NATIONAL TRAINER? sweet shit.
i guess that means its not so bad that i had a crap sales week. going into the FANCYCHAIN this week though
Monday, March 9, 2009
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